Attention of users with the platform Merculet

As you know, getting consumer attention to digital content is an important issue for most marketing companies. Manufacturers consider the attention of consumers as a real value.

 After all, the more potential buyers learn about the existence of services, goods, the higher the likelihood that they will be purchased.

Merculet - a protocol designed to control the rewards of active Internet users. The creator of this service is the largest company Cripital Group. The specialists of this organization provide assistance to the most original, as well as promising ICO projects. The most famous developments include CyberMiles and ArcBlock. The name of this project is created from the constituent words: "mercury" and "block". This project presented itself as a resource for effective business development in large volumes.

The Merculet resource was created to optimize the impact between users and organizations, so that each party benefits. The platform will make it possible to turn the Internet into a network that provides value to all participants.

Project Objectives

The key goal of developers is to ensure that the attention of the participants to a particular resource is of sufficient value. Merculet users can use this indicator to solve specific tasks. Representatives of the business demonstrate a special interest in this indicator.
To identify itself as a center for business development, the Merculet service uses Blockchain technology, as well as a special principle for assessing the attention of potential buyers (abbreviated as UAV). Thanks to it, the attention of potential buyers will be rewarded with bonuses (value-added tokens). In the event that a user is interested in certain information, the service captures this “attention” and transfers it to the chain that forms the company's price. For such actions, the participant receives bonuses as tokens. A special approach allows you to unite all participants into a single system. This will enable Merculet to grow rapidly.
Merculet is a tailor-made solution that takes into account the user's attention and allows for an estimate of its price. Users will be able to receive financial support in the future, taking into account the time spent on a specific project. In turn, organizations will have more reliable information to build effective business strategies.

Features of Blockchain Merculet

The platform functions due to such protocols:

• the ATP protocol: used to digitize the actions of participants, assess their attention;

• Protocol ARP: provides for the calculation of fees for the attention. It includes a list of protocols for the creation of procedural rules, the implementation of calculations, as well as on the formation of accounts, the allocation of funds from the budget;

• UCP: contains a number of protocols for content. Thanks to them, imports are provided, as well as sending content, using it, assessing users, presenting an account;

• UIP protocol: it consolidates all ID-services that are responsible for content distribution, business operation and other identifiers.

Merculet has a multi-level architecture, which is necessary for balancing the performance of the entire mass of users. This takes into account the maximum number of intermediate states, as well as the performance of the public network.

The possibilities of using the Merculet service

Developers are ready to offer users the following directions:

1) rating mechanisms: recently appeared companies are quite problematic to attract customers. Service Merculet allows to solve this task through the Value Attention-network (created within the project boundaries). It provides a reliable link between the seller and the buyers. Thus, reliable data are disseminated more actively. The Value Attention network consists of 3 key elements: tokens, and also from the principle of evaluating user actions, from the service of available content;
2) the values ​​of the participants: to evaluate the work of users, the UAV was issued. To do this, a special mechanism is used to assess participants' preferences. They can access this network at convenient time. At the same time, UAV fits perfectly into the classic bonus system with the help of the list of protocols (open);
3) the ability to use its own UAT token to pay reimbursable compensation, as well as rewards to participants. In this case, the UAV will connect the MVP token (there is a mutual exchange of information between the entrepreneurs). MVP tokens that are used on the network can not be sold on the market.

MVP tokens

The MVP tokens correspond to the ERC-20-standard Ethereum. Crypto currency is necessary to maintain the resource, the development of its ecosystem. As part of the platform, Merculet will be used to pay for all kinds of services.

Features of the ICO Merculet

In total, 10 000 000 000 tokens MVP was created. Public sale will be carried out from 25 to 30.04.2018 year. The cost of 1 ETH is 70 000 MVP. Hardcap for ICO Merculet is 37 000 ETH. The smallest contribution for each participant is 0,1 ETH.

Roadmap

Team

Leading experts are sure that the project will in the future provide the necessary support and it will continue to develop. After all, investors, key partners are quite influential, as well as successful companies that work in the market. To this project, the community expresses an increased interest. Using the platform Merculet, companies can develop their own business, forming a favorable ecosystem.

ANN Thread: https://bitcointalk.org/index.php?topic=3180239
Website: https://merculet.io/
Whitepaper: https://merculet.io/static/pdf/Merculet_Whitepaper_V0331a-EN.pdf
Telegram: https://t.me/merculet
Twitter: https://twitter.com/Merculet_io
Facebook: https://www.facebook.com/Merculet-347541915747100
Reddit: https://www.reddit.com/r/Merculet/

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